As part of the Startup Nation of the ISE, Advertima participated in RISE Spotlight: The Official Digital Showcase of ISE 2021 on April 13, 2021.
Event Info
The important of digital signage measurement methods has never been proved more important than in these pandemic-disrupted times. Consumer and employee behaviors are changing rapidly; information in public spaces needs to be adapted continuously; and experiences in stores and brand centers need to capture audience’s full attention.
In combination with IoT and back-of-house IT platforms, digital signage becomes the connection between online and offline spaces. But new challenges are arising – especially in Europe, where B2B clients are demanding more sustainable platforms and operational concepts.
Watch Advertima’s Head of DOOH, Mats Klevjer talk about how digital signage can transform into smart signage to drive additional revenue for retailers.
About Integrated Systems Europe 2020
Integrated Systems Europe is the world’s largest exhibition for AV and systems integration. This edition of the show promises to be the most compelling yet, with a full professional development programme supported by ISE’s association co-owners AVIXA and CEDIA. At ISE 2020, you’ll be making deeper connections with the newest technologies, the latest ideas – and the global AV industry.
